Revolutionizing Market Research
We're making focus group testing accessible to everyone through AI-powered synthetic participants.
Our Mission
Traditional focus groups are expensive, time-consuming, and often inaccessible to small businesses and startups. We believe every brand deserves access to quality consumer insights.
kinapse.ai simulates focus-group discussions with diverse synthetic participants, giving you a directional read on how creative will land—in minutes instead of weeks, at a fraction of the cost.
Our Values
Defensible
Every reaction comes from a real demographic profile reacting to your actual creative — a read you can defend, not a black-box score.
Speed
Get a full read in hours, not weeks. Launch faster and iterate quicker.
Diversity
Access diverse perspectives across demographics, psychographics, and behaviors.
Accessibility
Quality research shouldn't be limited to Fortune 500 companies. We're democratizing insights.
Made for the teams who book the room
Built for agency and brand teams pressure-testing campaigns and creative before launch.
Founded 2024 · San Francisco
Building the test room for creative — read the room before you book it.
Our Story
kinapse.ai was founded in 2024 by a team of market researchers, AI engineers, and product designers who experienced firsthand the frustrations of traditional focus group testing. Our name combines "kin" (human) + "synapse" to represent emotional intelligence + analysis.
After spending months and tens of thousands of dollars on focus groups that delivered mixed results, we asked ourselves: "What if we could use AI to make this process better, faster, and more affordable?"
We spent a year developing and refining our AI models, training them on thousands of real focus group transcripts until the room sounded human — voice-level reactions to the actual creative, not a black-box score.
Today, kinapse.ai is trusted by hundreds of brands and agencies to test their campaigns, products, and creative assets. We're proud to be making quality consumer insights accessible to businesses of all sizes.
Built by Researchers & Engineers
Our team brings together expertise from MIT, Stanford, and leading research institutions. With backgrounds in computational linguistics, behavioral psychology, and machine learning, we've spent years studying how people form opinions and make decisions.
Combined, our founding team has over 30 years of experience across market research, AI engineering, and product design. We've worked at companies where understanding consumer behavior was mission-critical, and we built kinapse.ai to make those same insights accessible to everyone.
Join the team
We're hiring across research, AI, and design.
If synthetic research, applied LLMs, or interface craft is your beat, we want to talk. Remote-friendly, with hubs in San Francisco and New York.
Ready to Transform Your Testing?
Join hundreds of brands using kinapse.ai to get faster, more affordable consumer insights.